WFAA Weather Minds Spots

Project Info

WFAA Marketing wanted to establish a new look and feel for their legacy franchise Weather Minds program spots. I designed, animated, and composited shots from the meteorologists for the first ten seconds of these six spots. WFAA shared that “The new graphics revitalized a stale campaign that has looked the same since the early 2000s”. I enjoyed getting to do some frame-by-frame animation on these characters.

Services Provided

Creative Direction, design, animation, video editing, sound mixing, compositing